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Brighton web firm’s Radio Alan app a big hit as Partridge film hits cinemas
6:30am Tuesday 13th August 2013 in News
A web firm has joined forces with Norwich’s most famous DJ to launch Britain’s best-selling phone app.
Fans of Alan Partridge can now hear how he’d sound introducing their own music collections.
BBC Worldwide has launched an official Radio Alan iPhone and iPad app, which plays audio clips of Partridge’s broadcasts in between songs from users’ own iTunes libraries.
Web company Touch Fantastic in Middle Street, Brighton, created the app after a chance meeting with Steve Coogan’s business partner Henry Normal.
Its release comes alongside Partridge’s big-screen debut in the film Alpha Papa.
Founder James Carroll explained: “I was speaking at an event in Brighton and Henry collared me afterwards and said he was thinking about doing an Alan Partridge app.
“We went away and thought about it and one of our creative geniuses came back with the idea for Radio Alan.
“It stalled for a while but when we sent Henry an iPhone in a box with the app installed we finally got the green light.”
Radio Alan was released on Monday – and by Tuesday afternoon it was the best selling app in the UK.
It costs 99p for iPhone and iPad and offers an additional “Alan Pack” of clips for a further 99p via in-app purchase, with the promise of more material to come in the future.
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