Brighton Fringe brings £10m to local economy

Brighton Fringe brings £10m to local economy

Brighton Fringe brings £10m to local economy

First published in News by

TRADERS had a £10 million boost as 250,000 punters flocked to this year’s Brighton Fringe.

Art lovers splashed their cash at hotels, pubs, restaurants, venues and shops during the four week event with £1.2 million alone spent on 140,000 tickets.

The end of Fringe review, which was released this week, showed the event’s takings were slightly down on 2013’s record breaking run.

However, event managing director, Julian Caddy, said he was “pleased” adding that the Fringe had consolidated in size, depth and breadth.

‘Delicate ecology’ He said: “Brighton Fringe is a delicate ecology of events all across the city, bringing with it a massive boost to the local economy and I believe that, as the festival grows, we are well placed to see further significant increases in years to come. “So it is vital that we continue to nurture and support this, along with all the other festivals in May – and the key is through increased visitor numbers.” This year’s Fringe, which ran between May 3 and June 1, was the second time it has been held for four weeks – rather than the traditional three.

There were 740 individual events, including 214 free ones, with 3,541 performances at 183 venues across the city.

In comparison, 2013 saw 795 individual events, with 167 free.

A major focus for this year was the family programme with a separate Family Guide produced for the first time.

As a result, the number of shows was the highest ever at 247 – double the number in 2013.

Mr Caddy told The Argus it was important the event was attractive to artists wishing to further their careers.

He also called on the council to reallocate funding to help promote the event more widely.

Councillor Geoffrey Bowden, chair of Brighton and Hove’s economic development and culture committee, said: “The impact of the city’s cultural activity is often underestimated.

“While it does’t surprise me to learn that this year’s fabulously diverse Fringe contributed £10m towards the local economy, that is only half the story.

“The Fringe, the Brighton Festival and the more than 300 events that take place in our city make a massive impact on the well-being of those who live here and is often one of the key factors for businesses deciding to locate and invest here too."

Next year’s event will run from May 1 to 31. Visit www.brighton fringe.org.

Comments (4)

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9:18am Thu 26 Jun 14

Phani Tikkala says...

£10m? Sounds like cobblers. A figure plucked out of the air as usual
£10m? Sounds like cobblers. A figure plucked out of the air as usual Phani Tikkala
  • Score: -5

9:38am Thu 26 Jun 14

Max Ripple says...

A shame that hardly any of that money went to the performers and artists. Too many shows at a festival that has got too big. Average houses at theatre and performance events going down again. Performers working for nothing. Most theatre companies losing more money than ever. Mr Caddy says the festival is a great place for arts is and performers to launch their careers. Ah, careers where they work for virtually nothing, of course.
The Brighton Fringe has got too big and is a money pit for anyone wishing to bring a show to it. Ask anyone who produces shows for the festival many of which only come here once and don't return again.
The cost of including and advertising an event in the Fringe Festival brochure is also obscene. All tickets have to be sold through the Fringe Box Office and they take a massive cut.
A shame that hardly any of that money went to the performers and artists. Too many shows at a festival that has got too big. Average houses at theatre and performance events going down again. Performers working for nothing. Most theatre companies losing more money than ever. Mr Caddy says the festival is a great place for arts is and performers to launch their careers. Ah, careers where they work for virtually nothing, of course. The Brighton Fringe has got too big and is a money pit for anyone wishing to bring a show to it. Ask anyone who produces shows for the festival many of which only come here once and don't return again. The cost of including and advertising an event in the Fringe Festival brochure is also obscene. All tickets have to be sold through the Fringe Box Office and they take a massive cut. Max Ripple
  • Score: -4

7:27pm Thu 26 Jun 14

Straw_Hat says...

Max Ripple wrote:
A shame that hardly any of that money went to the performers and artists. Too many shows at a festival that has got too big. Average houses at theatre and performance events going down again. Performers working for nothing. Most theatre companies losing more money than ever. Mr Caddy says the festival is a great place for arts is and performers to launch their careers. Ah, careers where they work for virtually nothing, of course.
The Brighton Fringe has got too big and is a money pit for anyone wishing to bring a show to it. Ask anyone who produces shows for the festival many of which only come here once and don't return again.
The cost of including and advertising an event in the Fringe Festival brochure is also obscene. All tickets have to be sold through the Fringe Box Office and they take a massive cut.
These all sound like nice complaints, Max, but even the briefest look at the actual facts suggest that much of what you're saying is completely incorrect. From the look of things, all tickets don't have to be sold through the box office, the cut seems remarkably small compared to ticketmaster etc, and from the look of some of the shows in the festival this year, many are familiar names and companies that I remember seeing in the festival year after year. Whilst clearly whether the price of including and advertising an event is 'obscene' depends on your point of view - I have not done it myself, but friends of mine who have say it's very reasonable and has helped their event enormously - especially when you think how much it costs to go to edinburgh. I can't imagine how many people come to a festival and complain that there are 'too many things going on'. But maybe you just enjoy complaining!
[quote][p][bold]Max Ripple[/bold] wrote: A shame that hardly any of that money went to the performers and artists. Too many shows at a festival that has got too big. Average houses at theatre and performance events going down again. Performers working for nothing. Most theatre companies losing more money than ever. Mr Caddy says the festival is a great place for arts is and performers to launch their careers. Ah, careers where they work for virtually nothing, of course. The Brighton Fringe has got too big and is a money pit for anyone wishing to bring a show to it. Ask anyone who produces shows for the festival many of which only come here once and don't return again. The cost of including and advertising an event in the Fringe Festival brochure is also obscene. All tickets have to be sold through the Fringe Box Office and they take a massive cut.[/p][/quote]These all sound like nice complaints, Max, but even the briefest look at the actual facts suggest that much of what you're saying is completely incorrect. From the look of things, all tickets don't have to be sold through the box office, the cut seems remarkably small compared to ticketmaster etc, and from the look of some of the shows in the festival this year, many are familiar names and companies that I remember seeing in the festival year after year. Whilst clearly whether the price of including and advertising an event is 'obscene' depends on your point of view - I have not done it myself, but friends of mine who have say it's very reasonable and has helped their event enormously - especially when you think how much it costs to go to edinburgh. I can't imagine how many people come to a festival and complain that there are 'too many things going on'. But maybe you just enjoy complaining! Straw_Hat
  • Score: 8

1:12am Fri 27 Jun 14

wippasnapper says...

£10m to local economy and B&H council are cutting funding to bus services sounds like they can afford it
£10m to local economy and B&H council are cutting funding to bus services sounds like they can afford it wippasnapper
  • Score: 0

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