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  • "
    Brightonian in Germany wrote:
    Ashles wrote: Wow, so it appears the Argus have taken an OPTIONAL scheme that seems (within the bounds of the tanning industry) quite a responsible and sensible idea (place some limits around tanning) and attempted to put a quite negative spin on the story by not reporting the full facts. That's not just poor journalism, that could actually be damaging to the business concerned (regardless of whether one agrees with tanning shops or not).
    I have to say I see things far differently as you do. For one thing Newspapers are there to inform. It is personal judgement as to whether it is negative or not. Even if as you state (& the Shop before hand as well), it is optional; it is still killing a gnat with an Atom Bomb. One that could well blow up in their faces. If you are so well informed, (do you work there?) then you would know that when someone thinks they need to go underneath these Tanning machines more than is good for them, then they will find a way. England is the most observed society in Europe! To see something like fingerprinting being used to control the amount of tanning you do is in my opinion (even if optional) way over the top. Just one other thing that has to be repeated here. The sun studio firm bringing in this technology, has stated that the programm they use is completely safe. That is just plain stupidity to say something like that in this day & age of cyber crime. I would give the program they are using at the most 6 months & it will rendered useless because it has been hacked!! Incidently, what are the full facts? You seem to be in the know, then tell us. Put things right just do not write such things without writing something to back up your statement! Thank-you.
    "I have to say I see things far differently as you do. For one thing Newspapers are there to inform."
    Unfrotunately you have fallen at the first hurdle. It would be lovely if they were, but they are not. They are there to make money, to sell themselves and advertising space. They do this by taking stories and then writing it in a way to increase the emotional impact - usually (if it is the Daily Mail) to increase outrage in some way.

    "It is personal judgement as to whether it is negative or not."
    Well it's certainly the aim of an editor for the story to have as much emotional impact as possible. If a Daily Mail headline does not elicit anger, frustration, resentment or outrage from middle England then it really hasn't done it's job.
    Are you actually familiar with the Daily Mail?

    "Even if as you state (& the Shop before hand as well), it is optional; it is still killing a gnat with an Atom Bomb. One that could well blow up in their faces."
    I didn't at any point say it was a good idea, I was saying the story could have been presented in a more fair way: all the facts could have been explained (the fact it was an optional scheme).
    In the current light of how tanning shops are viewed it could even have been presented as a positive story - a tanning shop trying to be responsible (albeit in an over the top way). Normally local papers are more pro-loca business than national papers. But in this instance the Rgus simply rehashed the original Daily Mail story, including Daily Mail style.

    "If you are so well informed, (do you work there?)"
    Not sure what the relevence of this comment is. I have only been commenting on the facts as presented here and on the Tanning Shop's website."
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Brighton tanning salon uses fingerprint scanners

Secret agent-style fingerprint scanners are being used – in a tanning salon.

Hundreds of people using The Tanning Shop in Western Road, Brighton, have been asked to provide copies of their fingerprints when they want to top up on their tan.

Privacy campaigners called the move “absurd”.

Operators of the shop maintain the scheme is completely legal, adding that it was being “responsible” so users could not tan more than once every 24 hours.

One user, who did want to be named, said: “I do not see the sense behind it to be honest.

“I have never had to give my fingerprints ever, not even when I got a passport. It’s just stupid.”

The firm, which runs the system across nearly 60 shops in the UK, told customers the technology was to “protect your minutes and yourself from tanning within the normal 24-hour restriction between sessions”.

All new customers are asked to provide four separate scans of their fingerprints.

The firm said the image then goes through one-way encryption and is stored securely as a text document.

In a written statement, it added “it is not possible to convert the text data back into a fingerprint”.

The firm said all clients had the option to opt out of the biometric system by writing or speaking to a member of its head office team where account access was restricted.

Nick Pickles, director of civil liberties and privacy campaign group Big Brother Watch, said: “This is a tanning shop, not a maximum security spy base. It is an absurd use of technology that is intended to track people’s behaviour.”

Chelle Lahmers, of The Tanning Shop, said the system complied with the Data Protection Act.

She said: “We are dedicated not only to the promotion and application of responsible tanning practices, but committed to preserving the integrity and security of client accounts in full compliance with current legislation.

“The use of biometrics is not only applied as a matter of account access restriction, but to ensure that clients are not able to tan more than once in a 24 hour period.

“The majority of clients embrace not only the convenience of this access method but the account security that it affords them.”

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