Google launches new service in Brighton and Hove

A view of Rose Hill Boutique –  Google A view of Rose Hill Boutique – Google

Businesses are giving customers the chance to browse their firms from thousands of miles away.

Google has launched a new service in which Brighton and Hove companies can give their customers a full 360 degree virtual experience.

The new Google Business Photos service launched in the city yesterday (June 21) and several city centre shops have already signed up.

Internet users will be able to take a virtual stroll around the shops while using Street View.

A souvenir shop on the Palace Pier, a Hove restaurant and a North Laine boutique, are among the first to sign up.

Misha Bridemrhane, director of Rose Hill Boutique, in Kensington Gardens, said: “We thought it was a good idea because Google is the most-used search engine.

“Kensington Gardens isn’t on Street View, so it’s nice for people to be able to see the shop.

“We don’t offer online sales so it gives customers the chance to see what we have.”

While taking an interactive stroll along the Palace Pier visitors to the city will be able to peruse the shelves of the Rich and Famous souvenir shop.

Diners will also be able to scope out the best tables at the Graze restaurant in Western Road, Hove.

Google has appointed two local photographers, Neil Shaw and Charles Mansfield-Osborne, to take panoramic shots at businesses across the city.

The virtual tours will then be visible online by using the search engine on Google Maps and can be embedded into companies’ own websites.

Mr Shaw said: “In many ways it is the Google window into a business.

“It will provide customers with a unique perspective on businesses like bars, restaurants, shops and hairdressers, allowing them to interact in a way that was not previously possible, from the comfort of their homes or convenience of a hand-held device.

“Imagine how great it would be being able to walk down a virtual street, and also walk into virtual restaurants to plan your visit.”

Comments(5)

Brighton Visitor says...
2:14am Sat 23 Jun 12

Good way for would be thieves to eye the shop for security leaks.

Tallywhacker says...
9:31am Sat 23 Jun 12

Brighton Visitor wrote:
Good way for would be thieves to eye the shop for security leaks.
Thats right. Two year old photos are very helpful. They aren't live streams from everywhere just old pictures. I would imagine that any potential thief would find it more useful just coming into a shop and wandering around for a bit instead.

flaneater says...
10:20am Sat 23 Jun 12

Brighton Visitor wrote:
Good way for would be thieves to eye the shop for security leaks.
Ridiculous comment, you absolute baffoon. Do you think thieves everywhere will be saying "thank god this came along, because before we had no way of knowing what was on offer". idiot. the service actually sounds an excellent business tool, especially with the council taking the mick with parking charges, you can plan your visit before you come. brilliant!

Wendywoodlandh says...
10:52am Sat 23 Jun 12

Do they want people to get of there bottom,s and go to stores & restranrants???? If so why do this ????with google.

GemMitchell says...
1:10pm Sat 23 Jun 12

flaneater wrote:
Brighton Visitor wrote:
Good way for would be thieves to eye the shop for security leaks.
Ridiculous comment, you absolute baffoon. Do you think thieves everywhere will be saying "thank god this came along, because before we had no way of knowing what was on offer". idiot. the service actually sounds an excellent business tool, especially with the council taking the mick with parking charges, you can plan your visit before you come. brilliant!
Little bit harsh.

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