Loyal fan Russ Bravo is celebrating after winning a new Albion shirt from The Argus.
We asked readers to think of a fun caption for a picture showing Kazenga LuaLua, Jake Forster-Caskey and Bruno playing a game of pool in the Seagulls' Nike sponsored home, away and third-choice shirts.
Worthing-based Bravo, a North Stand season ticket holder at the Amex and supporter of the club since the 1970's, was selected for a simple but topical suggestion following Leo Ulloa's £8 million move to Leicester.
He quoted LuaLua thinking: "Unless we can replace Leo sharpish, we're snookered."
Bravo told The Argus: "I am looking forward to a new adventure with Sami Hyypia in charge. I think we urgently need three to four new players this season to give us a chance of challenging again though!
"As for the caption, it was the first idea that came into my head, allied to everyone's sadness at seeing Leo go - tempered by the incredible fee the club have managed to get in return."
Bravo saw off some stiff competition. Here is a selection of other entries.
Ken Isted: Big cues for new Albion shirts.
Alan Lucas: JFC saying: "I tell you what Kazenga, hope this is not an omen for Bruno for the forthcoming season, the amount of reds and yellows he is looking at!
Seagulltess: With this amount of balls we are bound to score.
SadClown: With the transfer market in full flow, JFC & Kaz ease new recruit Peter Ebdon into his new surroundings.
Steyning: Hey there's more balls on the table than players in our squad.
Scats1: Do you realize, what with parachute payments and FFP, this is the only time we will play on the level.
Quiterie: Love the new training ground facilities. But I hope these pockets aren't as deep as Tony Bloom's. We'll never get the balls back!"