Albion came from a goal down for their first home league win under Sami Hyypia.
And here are the strikes that brought them three points.
Craig Mackail-Smith turned home Inigo Calderon's low cross to cancel out Matt Mills' header.
Then home debutant Joao Teixeira drilled a shot through the legs of sub goalkeeper Andy Lonergan after new boy Joe Bennett had sent him breaking into the penalty area.
- Video: Watch the match highlights as Albion struggle to breakdown Blackpool
- If it wasn't Baldock, who WAS man of the match for Albion today? Cast your vote here
- Baldock surprised by man-of-the-match award
- Hyypia says boos were not deserved at the end
- Talking point: How can Albion get back on the goal trail?