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The Whitest Boy Alive, Brighton Coalition, Brighton, May 19

"Because great art is greater than the artist. Because everything we feel like sharing with the world is embodied in our live show. As long as people come to the show, there is no need to do interviews. So come and see us!"

When a band's attitude to publicity can be boiled down to those four sentences, it makes the job of profiling them accurately hard - especially when the band refuses to do anything but an email interview, and then will only speak in a collective voice in its replies.

The Whitest Boy Alive is the latest project by Norway's Erlend Oye, one half of the cult acoustic duo Kings Of Convenience, who are currently working on their third album.

Not that you would realise that from their Myspace page, where Erlend takes the nom de plume of Orlando, and the four-piece band claims to be based in Germany.

It is only when you hear tracks from their 2006 debut Dreams that the Kings Of Convenience link becomes obvious, with Erlend's distinctive voice and songwriting skills clearly to the fore.

Although the band will now admit to Erlend's presence in their midst they will not give any clues as to how they got together, other than to say: "Marcin met Erlend, then we got Mascat to play drums for us, then we convinced Daniel to play keyboards. Marcin runs the label Bubbles, which released the album, Erlend writes the songs, and Mashat and Daniel perform them."

The band itself dates back to 2003, having started out as an electronic dance project before deciding to ditch the programmed elements.

"The programmed side of things were ditched as a result of the unfulfilling realities of live shows of an electronic band," say the band.

"F/X is not really LIVE. The opposite of live is dead. We choose life."

With their second album almost due, the band have decided to tour in May, "because we hope the weather will be nice".

As the band says, "Good music eventually reaches its audience, but it can take a very long time." Here's hoping they get over their bashfulness and let the world know when their second album is released.

  • Starts 7pm, tickets £12. Call 01273 726858

    10:45am Friday 16th May 2008

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