A MAN has sold his business to become a full-time video blogger.

Steve Chiswell, 38, from Worthing, is more commonly known as “Chizzy” and rose to fame on social media two years ago for his Instagram videos about teaching his children to cook.

After 18 years as a removal man, Steve has sold his company.

He said: “I never dreamed I would one day be doing this full-time. All I wanted to do was show people what I’d done with my kids, as there are so many fussy eaters out there. The trick is to get them involved when they’re young and make it fun.”

Chizzy’s youngest daughter Fifi was especially fussy. “All she would eat was burgers and chips. I decided to make a prawn cocktail and get her to help me. She loved it, so from there I got her more involved in cooking.”

He started taking his daughters, Fifi, six, and Ruby, ten, to Tesco to do the food shopping. “They would have to choose a meat dish, a fish dish, and at least one thing they didn’t like.

“We would come up with slogans like: ‘It doesn’t matter if you don’t like it, just as long as you try it’.

“People often don’t push kids to have that choice, but I gave them free range and they loved it.

“Chef Fifi now loves olives and she’s tried every single fish from the Tesco counter. She’s the star of the show really.”

Chizzy’s Instagram videos proved popular, and within two months he had more than 5,000 followers. Chizzy believes this is partly due to his videos being closer to real life than cookery programmes.

He said: “I’m not a chef, I have a normal kitchen and I make mistakes, so it’s more real than watching a professional.”

As a full-time vlogger and social media consultant, Chizzy has branched out from cooking videos. Rather than writing reviews, he goes into restaurants around Sussex and creates virtual tours using Instagram.

With his popular catchphrase,“Yo, yo, yo, it’s your boy Chizzy, what we got, what we got”, Chizzy now has more than 12,000 followers and was a recent contestant on Channel 4’s “Cooking Up a Fortune”.

Chizzy said he wants to use his new status to raise money for good causes. At Worthing Food and Drink Festival he raised £500 for Chestnut Tree House children’s hospice through a raffle, and has plans to cook one of his favourite meals, sausage and mash, for Worthing homeless shelters this autumn.

As for Instagram, his next channel will be “Chizzy’s Pick’ n’ Mix”, to teach his daughters the basics of running a business. He said: “They’ll learn to manage money and we’ll measure out boxes of sweets to deliver.

“Business skills are something you really need in life.”