A DESIGNER clothes shop is opening in a shopping centre.

Premium womenswear brand Phase Eight will open its new experimental store in Eastbourne’s Beacon development tomorrow.

From 5pm, the first 50 customers to visit the shop will receive a lucky dip gift card giving them the chance of winning £100 off their purchases.

Phase Eight managing director Simon Pickering said the store would be a “unique point of difference” to the Eastbourne experience.