PEOPLE living on a Brighton street are “at their wits' end” with drivers from Uber Eats and Deliveroo flouting road rules.

They say hundreds of moped riders a week are using an illegal shortcut while delivering food.

Hampton Place, in the city centre, is split in two and only cyclists are allowed to use the route between the streets.

Despite this, video captured this month appears to show many riders flouting the rule.

Residents say the footage shows “just a few of the hundreds of delivery drivers” who ignore the bright red no entry sign each week.

Ward councillor Tom Druitt said the issue has been going on for years and neither Uber Eats nor Deliveroo have put a stop to it.

He said: “Most residents I speak to are at their wits' end and they don’t know what to do about it.

“I know some residents have actually moved away, which is really unfair.

“It’s the speed at which some of them turn the corner and race up the hill.

“If you have a young child, they could be in the wrong place at the wrong time.”

The Argus: Councillor Tom Druitt said residents in his ward have had enough of the rule-floutersCouncillor Tom Druitt said residents in his ward have had enough of the rule-flouters

Cllr Druitt said Deliveroo created an email account for people to give feedback on the incidents.

But he said that when rule breakers were reported, “nothing was done”.

He added that some residents confronting the drivers have been subject to abuse.

Cllr Druitt said: “I think they need to take responsibility, when a rider is identified they need to remove them from the app to send a clear message to all of their riders.

“However, it is not in their interest to fix it, the problem is that Uber and Deliveroo will maximise their earnings by doing as many deliveries as possible.

“It’s more profitable to make use of every shortcut and the riders are incentivised to do so.”

The Argus:

When contacted, a spokeswoman for Deliveroo said: “We take rider conduct extremely seriously and we do all we can to ensure riders follow the law at all times.

“We are investigating the incident, and in the meantime have issued clear communications to all our riders in the Hampton Place area reiterating our policies around road safety.

“We have reached out to the councillor for more information."

A spokeswoman for Uber Eats added: “The safety of everybody who uses the app is a top priority for Uber Eats.

“All couriers are required to adhere to the Highway Code, and any reports of couriers breaching road laws can result in their removal from the Uber Eats app.”