Two businessmen are bringing 100 new skilled jobs to the city with their tech company.
Jon Lucas and Jake Madders are the co-directors of Hyve, a cloud hosting company.
They provide online services for companies with website and applications and host servers that run ecommerce sites.
Jake and Jon live in Shoreham, and Jake moved to the coast to help Hyve grow.
With their new office space in Circus Street, Jake said the company has a prime location to recruit Brighton residents.
He said: "We are so excited to have our UK hub in Brighton.
"We love Brighton, it's such a cool city and we can see it becoming the Silicon Valley of the UK."
According to Jake, being in Brighton means the company can recruit "local talent".
"We go to the tech fairs and the universities," said Jake.
"We have found it a great place to find people who are skilled in IT."
For Jake and Jon, Brighton is a place with "potential" to train young people too.
Hyve recruits university graduates and has positions to train people. It also has internships.
According to the pair, Hyve will create 100 skilled jobs in Brighton over the next five years.
Jake said this is a "conservative" estimate.
He said: "At the minute we have been recruiting ten to 20 staff every six to eight months, so 100 new jobs is probably on the lower end of the scale.
"We can't seem to recruit fast enough, we are looking for 16 people in the next month or two but will continue recruiting well into 2023."
Asked why they decided to make Brighton their UK base, the pair said: "There is always something happening. Right now for example, we can see the Christmas market from our window.
"There's a real buzz about the city, lots of talent and so much culture too."
Jake and Jon, who both live with their families, "have no plans to go elsewhere".
Jake said: "There are a lot of bright people in Brighton, and we look forward to recruiting more of them in 2023."
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