One lucky winner will get a £1,000 gift card to spend with small businesses in the city as part of a new competition.

Led by Town And City Gift Cards, entrants are asked to share their dream Christmas for the chance to win the prize which will be valid in more than 50 local shops in Brighton.

Entries are already flooding in and spending time with family and good food tops the list for participants from the city.

One Brighton entry said their dream Christmas is: “Spending time with my family.

"I have four adult kids and we still love watching a Christmas movie together, passing a tub of chocolates along the line and reminiscing over childhood memories.

"Then we all sit down together on Christmas Day and enjoy a large turkey dinner followed later by mince pies. Perfect.”

The Argus: The Brilliant Brighton gift card was launched this yearThe Brilliant Brighton gift card was launched this year (Image: Brilliant Brighton)

Another person in Brighton who entered said: “It’s my son’s first Christmas, so I want to make it a magical one that the family can remember (even if he won’t).

"I would turn the house into a winter wonderland, we would go for lunch, visit Santa and spend the afternoon playing board games with amazing snacks.

"Simple, but my dream Christmas.”

Others were keen to make the most of Brighton’s charms, with one entry saying their dream Christmas is: “To have a Christmas shopping trip to Brighton, to lunch in The Lanes and have cocktails on the seafront.”

Many heart-warming entries have also been received, including one person in Brighton who said: “I want to win this for my young colleague who has been told this is the last Christmas he gets to spend with his dad who has been diagnosed with terminal cancer. I want him to have the best Christmas ever and to treat his mum to a Christmas to remember.”

The Brighton Gift Card can be spent with over 50 businesses including shops, restaurants and attractions. 

Vendors involved in the scheme include Kensington Gardens record store Resident and Meeting House Lane restaurant Embers. 

Brilliant Brighton launched the card in 2023 to drive footfall and encourage people to shop in local businesses.

Gavin Stewart, Brilliant Brighton chief executive, said: “We’re pleased to offer Brighton residents a chance to win a dream Christmas in Brighton with a £1,000 Brighton Gift Card to spend as they choose with our fantastic local businesses.

"There is so much happening in Brighton this festive season, the winner would be spoilt for choice. It’s also a festive reminder of the importance of shopping local year-round, keeping Brighton brilliant.”

The Argus: A lucky winner will get £1000 to spend in Brighton's shops

Colin Munro, managing director of Miconex, the founders of the Town And City Gift Card, said: “Over 98 per cent of people in our 2023 survey said they’re keen to support local businesses this Christmas and 87 per cent said they support local businesses to help keep them open. 

“89 per cent plan to buy at least one gift card this Christmas, and the Brighton Gift Card not only offers support for local, it offers the widest choice too. The winner really will have a dream Christmas to look forward to.”

The Win Your Dream Christmas closes on December 8. Enter the competition free at: