An animal charity is demanding clearer labelling on animal food products to promote informed choices on what we eat.

The RSPCA has urged the public to have their say on a government consultation looking at clearer labels on pork, chicken and eggs.

The charity, based in Horsham and celebrating its 200th anniversary, says the new labels would reveal the reality of how products are made.

David Bowles, head of public affairs at the RSPCA, said: “We all want to think that farm animals have a good life and no one wants to unwittingly contribute to low animal welfare and support practices that they don’t agree with.


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“But currently, the poor labelling of food products means people lack the information to know what they’re buying.

“Packets with images of animals surrounded by rolling green hills have misled the public for too long when the reality for some of these animals looks very different.”

There are three weeks left to respond to the consultation and more information can be found on the RSPCA website.