Residents will soon be able to benefit from ride deals on the pier.

Brighton Palace Pier has said that people with the new pier residents card, which will soon be needed to enter the pier for free, can enjoy unlimited rides every Friday from 4pm until 8pm for £10.

The deal, dubbed Fantastic Fridays, will be available only for people living in a BN postcode.

Everyone else will have to continue paying the standard weekday wristband price, which is £26 for people 1.2 metres and over and £18.40 for kids.

READ MORE: Brighton Palace Pier: Everything you need to know about new entry fee

This ride deal comes after The Brighton Pier Group, which runs the pier, announced it will be charging a £1 admission fee for people not living within the Brighton postcode area.

People with a BN postcode can apply for a resident card which will allow them to continue accessing the pier for free.

The card can be applied for at https://www.brightonpier.co.uk/resident-card-form.

The admission fee will come into place on May 25 and is in place for all of half term week until June 2. 

It will then be in place all weekends in June and the entirety of July and August.

The Brighton Pier Group said that the fee will help preserve the pier.