Brighton improv group Simulation Theory at Fringe show

2
Skip to next photo
1/1
Show caption
1/1
This article is brought to you by our exclusive subscriber partnership with our sister title USA Today, and has been written by our American colleagues. It does not necessarily reflect the view of The Herald.

A 12-member comedy group is set to bring unscripted laughs to the stage later this month.

Simulation Theory, an improv troupe from Brighton, will perform at The Barn at Westdene on Friday, May 29, as part of this year’s Brighton Fringe festival.

The group, who had a sell-out show in April, are trained by AndAlso Improv, a leading improv collective.

Liam Elliott, the group’s MC and a performer, said: "Every show is completely unique, created from whatever wonderful suggestions that night’s audience provide."

Improv comedy, already enjoying a rise in popularity, is driven by audiences seeking live, unpredictable experiences.

Unlike stand-up or traditional theatre, improv relies entirely on audience suggestions and real-time creativity.

A former audience member described Simulation Theory’s April show as “hilarious, friendly, laid back and local,” while another praised it for “so many great characters and plot twists.”

Another reviewer called the cast “sharp witted… good laughs all evening.”

Sam Taylor-Smith, a fellow performer and the group’s tech lead, said improv has had lasting personal benefits.

He said: "Improv has helped to change my outlook immeasurably in the last three years. We’re excited to ride the lightning as part of The Brighton Fringe this May!"

All members of Simulation Theory trained with AndAlso Improv, which is well regarded for its workshops, courses and performances.

Improv is enjoying a broader resurgence amid renewed interest in live events and growing conversations around digital culture and artificial intelligence.

Recent industry data shows the UK’s live comedy sector now generates more than £1 billion a year.

Brighton Fringe itself draws hundreds of thousands of visitors and provides a vital platform for emerging artists, grassroots performers and independent theatre companies.

The festival’s open-access model means newcomers can share the stage with more established acts, fostering experimentation and creative risk-taking.

Festival organisers said this inclusive approach helps smaller groups reach larger audiences without needing major funding and builds momentum for new voices in the arts.

For Simulation Theory, the Fringe show is a chance to deliver "entirely human, unpredictable comedy" at a time when authenticity and real-time connection are increasingly valued.

Tickets and more information are available on the Brighton Fringe website.

Get involved
with the news

Send your news & photos