Brighton pop-up shop offers free retail space to businesses

The project is the latest phase of the Powering Local Businesses partnership between EDF Small Business and Enterprise Nation.

It offers eligible businesses a free two-week stay at a dedicated pop-up shop in Duke's Lane in Brighton.

The space will be open from June 29 to July 26, 2026.

Claire Nutt, director of small business at EDF, said: "Small businesses are the backbone of local communities, and we want to help give them practical opportunities to grow.

"Through this partnership with Enterprise Nation, the Brighton pop-up shop will allow businesses to test physical retail, reach new customers and build confidence without the usual barriers and costs."

The pop-up shop is designed to help businesses try out a physical retail presence without the long-term costs and risks.

It is aimed at companies looking to sell in person for the first time, explore a new market, or raise brand awareness with a fresh audience.

The Brighton pop-up is one of several new initiatives launching as part of the expanded EDF Small Business and Enterprise Nation partnership. (Image: EDF)

Aaron Asadi, CEO of Enterprise Nation, said: "Many small businesses want to explore retail space but are put off by the risk and commitment involved.

"This initiative gives founders the opportunity to test new markets, connect directly with customers and gain valuable experience in a supportive environment."

For more details or to apply, visit enterprisenation.com/poweringlocalbusinesses.

The pop-up scheme is part of a wider package of support under the expanded Powering Local Businesses partnership, which aims to help businesses grow sustainably and build resilience.

Other elements of the partnership include five £5,000 grants to support investment in energy-efficient equipment and sustainable infrastructure, five free EV chargers from EDF’s EV charging business, Pod and 25 additional £1,000 grants focused on sustainability and business resilience.

It also offers lunch and learn webinars, a new series of the Retail Sessions Podcast, and a second pop-up shop planned for later this year.

The partnership builds on a successful first year, which provided tailored support, resources and advice to nearly one million small businesses across the UK.

Applications for the Brighton pop-up shop are open until mid-June.