A web site business is helping some of the country's top dance labels decide what music DJs and clubbers want to listen to.
Thewhitelabel.com, based in Henfield and named after the white label pressings issued by companies before a record's commercial release, was the brainchild of Robin Scott.
He is probably best known for his 1979 electronic hit, Pop Muzik, which was released under the pseudonym M and reused by U2.
Mr Scott said the site, which attracted business from the Ministry of Sound, had been designed to complement vinyl promotions, which could often lead to expensive but poor-quality feedback.
He said: "The process of sending out white labels and waiting for DJs to return the reaction forms struck me as clunky and not very informative.
"There are about 300 new white labels every week so DJs are inundated with new material. Many of the A-list DJs are so busy, they don't even bother completing the forms."
At whewhitelabel.com, the artist, label or promoter pays a fee to "park" their tracks in a secure environment, while members, including DJs, clubbers and fans can listen and provide feedback online.
The web site, which is not aligned to any particular label, uses a free credits system to ensure continuous feedback.
Mr Scott said: "The site enables us to provide quality feedback from DJs and clubbers who have strong views of their own."
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