People who want to know the best tourist routes through Brighton can simply watch the birdie.

A cartoon bird logo has been placed on the pavements of Brighton city centre, part of the £500,000 Circuit Touristique, half-funded with EU cash aimed at encouraging cross-border co-operation.

The route is marked out with small silver plaques on the pavement depicting a seagull and arrow.

A similar trail is being built in Dieppe.

In Brighton, the route is aimed at trippers arriving on the train after crossing the Channel on the Newhaven ferry.

It leads from the station, down Queen's Road and West Street to the seafront and back up through North Laine, including Bond Street, Gardner Street, Kensington Gardens and Trafalgar Street.

Many streets on the route had environmental improvements, such as better paving, lighting and street furniture as part of the plan. Traders and residents along the route have been consulted.

Cabinet culture councillor Ian Duncan said: "The idea is to encourage visitors to explore lesser-known areas without fear of getting lost.

"It should bring more tourist business to North Laine and help visitors get more out of their time in the city."