Colin Kazim-Richards is clinging onto a late charge for Championship survival by rock-bottom Albion.

The Seagulls will be relegated if they lose at Ipswich on Saturday and Sheffield Wednesday beat Norwich at home.

But Kazim-Richards, guilty of a match-turning second half miss in Saturday's 2-0 home defeat by Southampton, believes winning the last four games could still keep Mark McGhee's side up.

The young striker, asked what Albion need, said: "Win, win, win, win, definitely.

"We needed to beat South-ampton and for the first time it was just quiet in the dressing room but the gaffer was still positive, he wasn't quiet.

"He's still keeping us going and anything is possible. If we beat Ipswich and then Sheffield Wednesday it's still game on."

Albion remain seven points adrift of safety after goals in each half by Ricardo Fuller and Richard Chaplow ended their four-match unbeaten run and earned Southampton a first away win since October.

Chaplow's clincher came shortly after Kazim-Richards failed to score when clean through. The former Bury teenager tried to round Saints' veteran keeper Kevin Miller and was crowded out by defenders.

Kazim-Richards, Albion's leading marksman with six goals, admitted: "If I'd have scored we would have got something out of the game.

"I got caught in two minds, whether to take it round him (Miller) or put it in. He did well because he stood up for so long.

"I tried to go around him and the ball got stuck under my feet, but it's still not good enough.

"The bottom line is I should have scored and they wouldn't then have gone up the other end and scored."

Southampton could have been out of sight by half-time but 37-year-old Miller thwarted Kazim-Richards again, Joel Lynch and Gifton Noel-Williams after the break.

Kazim-Richards added: "In the second half we played well. The keeper made five or six great saves.

"I stand on the keeper at corners and he was laughing in my ear. He couldn't believe it himself.

"All the others around us lost and we lose, when we win they win. When your luck's not in it's not in."