Pop millionaire Jay Kay has added a new set of wheels to his collection of fast cars - a moon buggy made in Hove.

The Jamiroquai frontman is well known for his love of boy toys and decided to go for a lunar theme in his latest video Runaway.

He bought a dune buggy from a Hove-based company and got his special effects team to turn it into a working replica of the vehicle that landed on the moon in the Seventies.

One night in September the singer donned a space suit and drove the quirky motor through the streets of London.

He drew crowds as he passed landmarks like Tower Bridge and Piccadilly Circus in his strange contraption followed by a police escort, camera crew and a convoy of cars.

Ian Batten, 28, who owns Storm Road Legal Buggies in York Road, Hove, travelled with the group from midnight to 5am.

He said: "Jay was in his element driving the buggy around the city.

"He got a lot of attention from people coming out of bars and clubs and crowding round.

"Not a lot of people knew it was him because he had his big space suit on but there was still lots of excitement and people getting their camera phones out and stuff."

The former car salesman gave up his job in March to concentrate on importing the dune buggies from China.

They can carry two people at speeds of up to 90mph and Mr Batten believes they could be the next big thing.

His company, which he runs with step-brother Rob Scantlebury, assembles six different types of vehicles and makes them roadworthy before selling them on for up to £4,119 each.

Jay Kay's buggy was modified by experts and decorated with space-age parts from the Seventies and Eighties but Ian had to travel up to London and travel round for several hours to make sure the vehicle was safe.

Jay was so impressed with the buggy that he decided to take it home and keep it in the garage with all his other boys toys.

Ian said he was "chuffed" to have received celebrity interest for his new company and hoped it would lead to more starring roles in film and television.

He said he was first contacted about the vehicles in August by the special effects team.

He did not know who they represented until the last minute.

He was sworn to secrecy until the video was finished.

The entrepreneur said: "Everybody knew I was up to something but I couldn't tell anyone what.

"It was a really unique opportunity and I would love to do it again.

"The buggies are ideal for people that just want to have a bit of fun, although sometimes they draw a little too much attention as they are such a rare sight in the UK."

Jamiroquai's new single and the video is released on October 30.