Albion have revealed plans for a new Fan Zone outside the Amex.

It is partly inspired by the Box Park experience fans have enjoyed before watching the Seagulls at Wembley and would be the envy of the Premier League.

Subject to planning permission from Brighton and Hove City Council, it would open before home and away games as early as next season.

Albion say the venue, which would also be available for events away from matchdays, would create up to 50 full-and-part-time jobs.

Chief executive and deputy chairman Paul Barber said: “I am sure fans will be extremely excited to see these plans and designs, and this is another incredibly generous investment by our chairman Tony Bloom.

"We all loved the Box Park experience on our two most recent trips to Wembley, and we wanted to give supporters something similar for every game at the Amex.

"The new Fan Zone will provide an excellent pre-and-post-match experience, in an even bigger pre-turnstile bar, with a modern and innovative fit out and a wide variety of food and drink offerings, using the best local Sussex suppliers wherever possible."

The facility would be opposite the ticket office, in an area which has been used for food outlets and music, either live or via a DJ, up to now.