Imagine handing manager Mark McGhee £250,000 to strengthen his Albion squad next season and pocketing £10,000 yourself?
It sounds like fantasy football, but that is the prize on offer to Seagulls supporters and millions of fans up and down the country from Coca-Cola.
Their Win a Player' promotion encourages fans of all 72 Coca-Cola League clubs in England and 12 Premier League clubs in Scotland to come together in support of their team.
In order to enter, Seagulls supporters have to text the word PLAYER followed by BRIGHTON & HOVE ALBION FC to 80089 or visit www.coca-colafootball.co.uk.
Text messages will be charged at between ten and 12 pence, depending on your network provider, and you can enter once a day every day until the promotion closes on May 26.
The winner will present a cheque to their club to be spent on a new player or players to the value of £250,000 and receive a personal cheque for £10,000.
The winning fan and club will be announced live on Sky Sports during the Coca-Cola Championship play-off final at the Millennium Stadium on May 30.
The promotion also offers the chance, every hour of every day until May 26, to win a pair of Football League or Scottish Premier League match tickets for next season.
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