A young man died on Friday night after his car plunged one hundred feet over the cliffs at Brighton Marina.
The car careered off the main A259 South Coast Road through a fence and then down onto the Undercliff Walk behind Asda.
The red P registration Ford Fiesta bounced off the side of the cliff as it fell, then rolled over and came to rest in an upright position against a wooden sign giving details about the cliffs.
The car skidded across the cliff top grass after veering off the road near Marine Gate. It came to rest on part of the Undercliff Walk, which was cordoned off following a cliff fall in May at the same spot.
The first people on the scene were first aiders from the Asda store. Police and fire services arrived within minutes of the crash, which happened at 9.15 p.m.
Firemen used cutters to free the unconscious man from the mangled wreckage and he was taken to the Royal Sussex County Hospital with multiple injuries. He died several hours later.
The driver said by police to be a local man in his twenties has not yet been named. Police are appealing for witnesses to the accident to get in touch with Sgt Trevor Botting at Shoreham Traffic Division on 0845 6070999.
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