For more than 50 years antique dealer Billy Boyle's market stall was a feature of Brighton's bustling street scene.
Now one of the city's streets has been named in tribute to the 86-year-old father of seven, who died of cancer last week.
His youngest son, Richard, 43, has just had two bungalows built on land behind his own home in Princes Terrace, Kemp Town and the road has been officially named Boyles Lane.
More than 100 people, including Billy's 28 grandchildren, filled St John the Baptist Church in Kemp Town for his funeral yesterday.
Before the service, family members were taken on a tour of Billy's haunts in a fleet of 12 hearses.
The tour included the spot in Upper Gardener Street where he set up his first stall and Palace Pier where he met future wife, Rebecca Mears.
His son, Terry, 57, said: "Dad was a wonderful man."
Billy, one of five children, left the notorious Gorbals estate in Glasgow aged 21 and headed south searching for work, ending up in Brighton.
He set up a market stall in Kemp Town and later became one of the town's original licensed street traders.
Boyles Lane will be lit by two of the street lamps salvaged from the site of his stall.
Billy and Rebecca married in 1941 while he was serving in the Royal Navy during the Second World War.
He reached the rank of leading gunner and once, when his ship was torpedoed, was one of only two survivors who spent three days in freezing water before being rescued.
On his return, the couple, who lived in Playden Close, had seven children. Billy died a week before their diamond wedding anniversary.
His eldest son, Billy, 59, continues the family business while Terry, 57, and Richard work in the property business.
Stephen Boyle, 47, runs Becky's Cafe.
His daughter Maureen, 56, runs a sandwich shop, Jeanette, 54, is a care worker and Theresa, 45, mans a fruit and veg stall on the outdoor market.
Richard said: "When we had the two bungalows built we were asked to come up with a name. We all agreed it should be named after him because we all loved him so much."
Mr Boyle's Elvis impersonator grandson Howard, 21, said: "He was a great character with a wonderful sense of humour."
His widow Rebecca said: "His family was his main reason for living. He cherished us all."