Albion have changed their tune over a £60,000 sponsorship boost because it is no longer linked to hated former chairman Bill Archer.

The Seagulls have agreed to sign-up to a deal between the Football League and Wickes Home Improvement Centres for clubs in the Coca-Cola Championship.

The Argus exclusively revealed in September cash-strapped Albion's refusal to take part because of Archer's involvement with Wickes.

At that time the DIY chain was part of the Focus Wickes Group, of which Archer, who sold the club's Goldstone Ground from beneath them in 1995, was chairman and chief executive officer.

Archer has now severed his ties with the company following the recent £950 million sale of Wickes to builders' merchant Travis Perkins.

Albion chief executive Martin Perry said: "We understand the sale of Wickes has resulted in Archer leaving the company.

"Bearing this in mind, the club has agreed to enter into the Wickes deal."

Wickes are giving a total of £500,000, providing Albion and the other 23 Championship clubs with £20,000 each for the next three seasons.

In return, Wickes will be given the use of club names and players, advertisment boards at grounds and free tickets for matches, including Albion home games.

Wolves and Sunderland battled out a 1-1 draw in the Championship last night. The draw, Wolves' eighth in 16 home games, takes them a point clear of Albion.