Prince Edward spent yesterday morning beside the seaside as he filmed scenes for a TV programme.
Known professionally as Edward Windsor, he was on the Brighton's Palace Pier making a series about British inventors.
But the crew from his company Ardent had to stop an hour-and-a-half early because of the appalling weather.
Producer Robin Bextor said: "We are going to have some fish and chips after the awful weather. Last time we were down here we had a pizza and the Argus called him the 'Pizza Prince'.
"This time perhaps he will be known as the 'Prince of Fish.' It's a great location to film in and we've enjoyed coming here. It's just a pity the weather's been so poor."
The six-part series is due to be broadcast on Meridian from next January.
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