A gift shop is launching a logo to publicise its fair trade efforts.

Evolution in Bond Street, Brighton, will unveil the trade2aid logo as part of its support for Fair Trade Fortnight.

Merchandising manager Samantha Cottiss said: "People are becoming more aware of the Fair Trade logo on goods such as tea and coffee that support farmers in developing countries.

"Our trade2aid campaign gives customers the chance to buy ethically traded gifts and homeware too."

Evolutions sells unusual gifts that in most cases come direct from craftspeople in countries such as Guatemala and Bali.

It aims to make a big difference to its suppliers' lives by offering fair prices and checking working conditions.

The company has also been paying for a variety of projects in the communities where the goods are made, such as a well-digging scheme in Kenya that provides vital safe water.

Fair Trade Fortnight starts on March 6.

Friday, February 24, 2006