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Albion season ticket prices going up
Albion fans will have to pay more to watch their team at The Amex next year.
Season ticket prices are going up by an average of two to five per cent.
The increases will be bigger if the Seagulls are promoted to the Premier League.
But the rises are smaller than many supporters feared and Albion believe they are still offering good value for money.
The dearest seats, in the lower tier of the West Stand, will now cost £680, equivalent to under £30 per match if Albion are still in the Championship.
The lowest adult prices, in the popular North Stand and also the South Stand behind each goal, are £455, less than £20 per Championship game.
Supporters continue to have the option of paying monthly by direct debit.
The travel subsidy for using public transport is also going up by £20 to £50 for adults and from £15 to £25 for concessions.
Chief executive Paul Barber said: “If we are promoted, our prices will be higher than those outlined (at this point, we are not in a position to say how much higher).
“For those fans who do not wish to pay higher prices to watch the Albion in the Premier League should we get promoted you will have a window to cancel your season ticket.”
Barber says Albion faced a “very tough balancing act” in taking account of the economic climate for fans while also raising revenues and reducing costs to ensure the Seagulls comply with Financial Fair Play regulations.